3 3 2025 | Fire protection | wood construction | Bioindustry

Nordtreat strengthens operations and technical service

As Nordtreat continues to grow, we are pleased to announce key changes in our organizational structure to better support our customers, colleagues, and future growth ambitions.

To meet the demands of our evolving business, we are strengthening our Services and Operations functions.

Services, led by Pekka Hurri, VP Services, will continue to focus on technical support, which remains a critical component of our sales success and customer satisfaction. 

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"Technical service plays a crucial role in securing customer satisfaction and driving sales success. With this renewed focus and added resources, we can better support our colleagues and customers in all key markets, ensuring that our solutions continue to meet the highest standards," Pekka Hurri says. 

 

Sameli Hakola joined Nordtreat as VP Operations

Operations will be led by Sameli Hakola, who has joined Nordtreat as VP Operations. Sameli brings a wealth of experience in Operations and Supply Chain Management, having held senior leadership roles at Teknos Group (Chief Supply Chain Officer, Chief Operations Officer) as well as sales and development positions at Teknos Group, Borealis and Bang & Bonsomer.

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"Nordtreat’s mission to enable sustainable, fire-safe wood construction is more relevant than ever. I am excited to join the team and help build scalable, efficient operational processes that will support the company’s growth. Together, we’ll ensure that our production capacity and operational excellence meet future demands.”, Sameli Hakola shares. 

We are confident that these changes will not only strengthen our internal operations but also enhance the support we provide to our customers — helping us achieve our mission to enable sustainable, fire-safe wood construction throughout Europe.

"As our sales footprint grows, ensuring operational excellence is key. The experience Sameli brings to our operations and supply chain, will provide the clarity, efficiency, and scalability we need. At the same time, with Pekka continuing to lead our services function, we are securing the technical support crucial for customer satisfaction. These changes strengthen our ability to meet market demands while staying true to our commitment to sustainable construction.", Outi Kallio, CEO, highlights.. 

Please join us in welcoming Sameli Hakola to the Nordtreat team as we continue building a stronger, more agile organization ready to meet the challenges and opportunities ahead.

 

More information: 

Outi Kallio
CEO, Nordtreat
+ 358 40 354 1230
outi.kallio[@]nordtreat.com

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